2004, ISBN: 9780595667413

Gebunden, 360 Seiten, 235mm x 157mm x 26mm, Sprache(n): eng A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served ma… mais…

Gebunden, 360 Seiten, 235mm x 157mm x 26mm, Sprache(n): eng A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create. The Quiet Revolution introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) and Email Brand Value (EBV) are becoming indispensable tools for marketers, regardless of their industry and company size. This book brings together the experiences of today's online marketing leaders like IBM, American Airlines, and the New York Times to help aspiring email marketing programs achieve similar success.BILL NUSSEY is a career tech CEO with three successful exits, including an IPO. He has also been an investor with venture capital firm, Greylock. After IBM acquired his company, he became IBM's VP Corporate Strategy, helping lead the company's overall strategy. As a CEO, his companies have raised more than $400 million, created thousands of jobs and billions in shareholder value. The journey to write this book began with his 2017 TED talk, which grew into 100+ articles and, most recently, the popular Freeing Energy podcast. He received a degree in electrical engineering from North Carolina State University and an MBA from Harvard Business School. Versandkostenfreie Lieferung, [PU: Authors Choice Press; Writers Club Press]<

2020, ISBN: 9780595667413

[ED: Buch], [PU: iUniverse], Neuware - A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years wil… mais…

[ED: Buch], [PU: iUniverse], Neuware - A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create.The Quiet Revolution introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) and Email Brand Value (EBV) are becoming indispensable tools for marketers, regardless of their industry and company size. This book brings together the experiences of today's online marketing leaders like IBM, American Airlines, and the New York Times to help aspiring email marketing programs achieve similar success.- Besorgungstitel - vorauss. Lieferzeit 3-5 Tage., DE, [SC: 0.00], Neuware, gewerbliches Angebot, 235x157x25 mm, 360, [GW: 720g], PayPal, Kreditkarte, Offene Rechnung, Banküberweisung, Offene Rechnung (Vorkasse vorbehalten), Internationaler Versand<

2004, ISBN: 9780595667413

[ED: Gebunden], [PU: iUniverse], Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Über den AutorrnrnBILL NUSSEY is a career tech CEO wi… mais…

[ED: Gebunden], [PU: iUniverse], Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Über den AutorrnrnBILL NUSSEY is a career tech CEO with three successful exits, including an IPO. He has also been an investor with venture capital firm, Gr, DE, [SC: 0.00], Neuware, gewerbliches Angebot, Hardcover, 360, [GW: 676g], Banküberweisung, PayPal, [CT: Englischsprachige Bücher / Sonstiges - Englisch]<

2004, ISBN: 0595667414

[EAN: 9780595667413], Neubuch, [PU: Iuniverse], BUSINESS & ECONOMICS / MARKETING GENERAL, nach der Bestellung gedruckt Neuware - Printed after ordering, Books

2004, ISBN: 0595667414

Gebundene Ausgabe BUSINESS & ECONOMICS / Marketing / General, mit Schutzumschlag 11, [PU:iUniverse]