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Propaganda and Persuasion - Garth S. Jowett; Victoria O'Donnell
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Garth S. Jowett; Victoria O'Donnell:

Propaganda and Persuasion - livro usado

ISBN: 1412908973

Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building … mais…

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O'Donnell, Victoria, Jowett, Dr. Garth S.:

Propaganda and Persuasion - encadernada, livro de bolso

2005, ISBN: 1412908973

[EAN: 9781412908979], Gebraucht, guter Zustand, [PU: Sage Publications, Inc], Item may show signs of shelf wear. Pages may include limited notes and highlighting. May include supplemental… mais…

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Jowett, Dr. Garth S.; O'Donnell, Victoria:
Propaganda and Persuasion - encadernada, livro de bolso

ISBN: 9781412908979

Sage Publications, Inc. Hardcover. 1412908973 Fast handling - Orders prepared for Shipping Next Business Day! . Very Good., Sage Publications, Inc

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Dr. Garth S. Jowett; Victoria O'Donnell:
Propaganda and Persuasion - encadernada, livro de bolso

2005, ISBN: 9781412908979

Sage Publications, Inc, 2005-12-08. Hardcover. Good., Sage Publications, Inc, 2005-12-08

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Garth S. Jowett; Victoria ODonnell:
Propaganda and Persuasion - livro usado

ISBN: 9781412908979

Very Good. Used book in very good condition. Some cover wear, may contain a few marks. 100% guaranteed. 082818

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Propaganda and Persuasion
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1412908973


Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory. <br /><br />Key Features:   <br /><ul><li>Offers a Comprehensive History of Propaganda: Many examples, from ancient times to present day, are provided to facilitate a comprehensive understanding of what propaganda is. Updated research in propaganda and persuasion and the use of propaganda in psychological warfare are also included. New examples to this edition include the global war against terrorism, the 2004 election, and the question of ideological propaganda in a polarized mass media system. </li><li>Encourages a Systematic Approach to Analyzing Propaganda: An in-depth look at rhetoric, theory, and methodology helps students analyze propaganda. Original methods of analysis are illustrated through four case studies, three of which have been revised for this edition, to reflect the latest developments. </li><li>Differentiates Propaganda from Persuasion: Succinct definitions of propaganda and persuasion are given, as well as an original model that illustrates both their commonalities and their differences. A process model is also included to depict how propaganda works in modern society. </li></ul><br />Intended Audience:   <br />Ideal for undergraduate and graduate courses in Persuasion and Propaganda; also relevant to many courses in Rhetoric and Mass Communications

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EAN (ISBN-13): 9781412908979
ISBN (ISBN-10): 1412908973
Livro de capa dura
Ano de publicação: 2005
Editor/Editora: SAGE PUBN INC
422 Páginas
Peso: 0,703 kg
Língua: eng/Englisch

Livro na base de dados desde 2007-05-03T08:29:45-03:00 (Sao Paulo)
Página de detalhes modificada pela última vez em 2018-12-14T18:34:51-02:00 (Sao Paulo)
Número ISBN/EAN: 1412908973

Número ISBN - Ortografia alternativa:
1-4129-0897-3, 978-1-4129-0897-9
Ortografia alternativa e termos de pesquisa relacionados:
Autor do livro: jowett, donnell
Título do livro: persuasion and propaganda

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