ISBN: 1571687394
[SR: 2279208], Paperback, [EAN: 9781571687395], Eakin Pr, Eakin Pr, Book, [PU: Eakin Pr], Eakin Pr, When Southwest Airlines made its inaugural flight on June 18, 1971, experts predicted t… mais…
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ISBN: 1571687394
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Eakin Pr, Paperback, 245 Seiten, Publiziert: 2002-10-01T00:00:01Z, Produktgruppe: Book, 0.5 kg, Biographies & Memoirs, Biographies & Histories, Business, Finance & Law, Subjects, Books, T… mais…
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ISBN: 9781571687395
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ISBN: 1571687394
[SR: 2279208], Paperback, [EAN: 9781571687395], Eakin Pr, Eakin Pr, Book, [PU: Eakin Pr], Eakin Pr, When Southwest Airlines made its inaugural flight on June 18, 1971, experts predicted t… mais…
Lamar Muse:
Southwest Passage: The Inside Story of Southwest Airlines' Formative Years - Livro de bolsoISBN: 1571687394
[SR: 2279208], Paperback, [EAN: 9781571687395], Eakin Pr, Eakin Pr, Book, [PU: Eakin Pr], Eakin Pr, When Southwest Airlines made its inaugural flight on June 18, 1971, experts predicted t… mais…
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ISBN: 1571687394
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2002, ISBN: 9781571687395
Eakin Pr, Paperback, 245 Seiten, Publiziert: 2002-10-01T00:00:01Z, Produktgruppe: Book, 0.5 kg, Biographies & Memoirs, Biographies & Histories, Business, Finance & Law, Subjects, Books, T… mais…
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Money magazine has named Southwest Airlines’ common stock the premier investment of the last thirty years, with the runner-up, Wal-Mart, only a distant second.
Now Southwest’s founding president and CEO (1970–78), Lamar Muse, offers a definitive account of the airline’s scrappy beginning. The principles and practices that assured the company’s success were, largely, Muse’s own. Those same winning strategies continue to sustain the company through the market’s ups and downs.
During his school days in Palestine, Texas, Muse was known by the nickname "Ug," short for "ugly." He never earned a college degree. But with a brilliant and broad understanding of complex market forces, he bypassed "business as usual" to launch Southwest Airlines.
Lamar Muse established Southwest using clear, practical, timeless solutions. Likewise, in Southwest Passage, he delivers plain facts and informed opinions that replace convoluted outsider accounts of the company’s history. For anyone wondering how the air industry can renew itself, how Southwest achieved its dominance, or how business really w
Dados detalhados do livro - Southwest Passage: The Inside Story of Southwest Airlines Formative Years
EAN (ISBN-13): 9781571687395
ISBN (ISBN-10): 1571687394
Livro de bolso
Ano de publicação: 2003
Editor/Editora: Eakin Pr
Livro na base de dados desde 2007-11-26T19:48:09-02:00 (Sao Paulo)
Página de detalhes modificada pela última vez em 2023-06-27T11:10:14-03:00 (Sao Paulo)
Número ISBN/EAN: 1571687394
Número ISBN - Ortografia alternativa:
1-57168-739-4, 978-1-57168-739-5
Ortografia alternativa e termos de pesquisa relacionados:
Autor do livro: muse
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9781571687906 Southwest Passage: The Inside Story of Southwest Airlines' Formative Years (Muse, Lamar)
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